pantone x panettone giftbox
as a follow up to my last post on giftwrap, check out this fly pantone-inspired panettone giftbox design by purpose.


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photos courtesy of black rainbow
for those who aren’t familiar with it, pantone is a color system that designers around the world use to pick colors. panettone is the italian equivalent of fruitcake. clever!
although you probably won’t be able to get a hold of one of these limited editions, it would be easy to make your own by painting a regular panettone box. if you received panettone from someone else, transforming it into a pantone giftbox for your favorite designer is a great way to reuse it!

thoughtful design that creates an emotional bond is one way that many designers are combatting one-time-use packaging. this holiday, try and package your gifts in a way that continue to be useful to the giftee even after they open the gift, and is something that they like so much that they won’t want to throw it away.
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